What kind of organization are we?
who we are
In the era of aesthetic education, we combine education, aesthetics and cultural heritage. Our project aims to provide students with educational experience to change their horizons, abilities and lifestyles, and to train more talents in the field of art and education.
We mainly deal in products and projects.
what we do
In order to thoroughly implement Xi Jinping's socialist ideology with Chinese characteristics in the new era and the spirit of the Nineteenth National Congress of the Communist Party of China, and to practise the spirit of General Secretary Xi Jinping's important reply to the old professor of the Central Academy of Fine Arts with practical actions, we will devote ourselves to the development of aesthetic education for young people. In recent years, from family, school to society, the emphasis on aesthetic education has gradually deepened, which has promoted the vigorous development of children's aesthetic education. This year, we have hosted the first National Children's Art Exhibition sponsored by China Artists Association and China National Culture and Art Foundation, which is a professional exhibition of children's art types. Through this exhibition and a series of activities around it (such as industry forum, special lectures, etc.), children from 31 provinces, municipalities and autonomous regions in China have been given the opportunity to show their talents on the national stage. At the same time, more and more parents have realized the charm and importance of art and art education in modern China. In the future, the National Children's Art Exhibition will be held year by year to inherit and continue this authoritative brand of aesthetic education.
We also manage the experience space of culture and art - "Yuan-M.Space". Located in the Qingta Hutong of Xicheng District of Beijing, the space is reconstructed from a courtyard with an area of more than 300 square meters, which has a strong traditional cultural color. We will renovate and transform the courtyard. On the premise of retaining the appearance of the courtyard, we will add modern decoration style with design sense, combine the characteristic regional culture with modern new culture, define a new cultural life style, and create an activity space without fixed form, high-grade style and good privacy. The space can be used for venue leasing, exhibition preparation, lecture Preparation and other functions, mainly for the user group as individual painters, artists, brand, and education classroom institutions, trying to build a professional, authoritative, high-level cultural experience center in the north of the city.
We have set up a professional Aesthetic Education Research Institute for the current situation and future of aesthetic education and for the leaders and teachers of aesthetic education institutions. With the mission of "gathering artistic resources and building communication platform", the institute, in conjunction with authoritative art institutions such as the Chinese Artists Association and the Central Academy of Fine Arts, is committed to studying solutions to enhance the aesthetic education ability of Chinese children and adolescents, encouraging and promoting the positive development of the aesthetic education industry, and providing the aesthetic education training industry the standardized teaching plan with high scientific degree, strong specialty and practicable. The Institute of Aesthetic Education has held long-term off-line training courses for aesthetic education, inviting experts and scholars from the arts and education circles to give special lectures to the leaders and teachers of aesthetic education institutions. We hope to unify the elite of aesthetic education industry, collect domestic and foreign art and education resources, and jointly build a better future of China's aesthetic education.
Vision and mission
vision and mission
Beauty and Harmony, Great Harmony in the World, Promote the Chinese Aesthetic Education Spirit, Create the Most Influential Aesthetic Education Brand/Platform in China
Enterprise Mission: Educating People with Aesthetics
Core Idea: Get Talents and Teach them consistently
Values: Moisten the heart with beauty, cultivate people with virtue, love people with benevolence, and love people with benevolence.